Engage, Connect, Convert: How Social Media Can Drive Sales
Social media has become a pivotal aspect of our daily routines and it has undoubtedly influenced the operational practices of businesses around the world. According to a report, the number of social media users will rise to 5.85 billion in 2027! Social media platforms proffer …
Understanding the Marketing Funnel
In the world of business, marketing plays a pivotal role. In fact, without marketing, a business cannot survive on its own. Marketing not only helps businesses to reach their customers but also helps in increasing their retention. Marketing is not magic. It does not work …
